Pre-Sale Skills
Master the art of finding and qualifying leads before the sales process begins.
Lead Generation
Identify potential customers through research
HubSpot Academy
LinkedIn Learning
Cold Outreach
Initiating contact with unfamiliar prospects
Coursera
YouTube
Social Selling
Building relationships via social media
HubSpot Academy
LinkedIn Learning
Qualification
Filtering high-potential leads (BANT/MEDDIC)
MEDDIC Academy
Coursera
Active Listening
Understanding customer needs deeply
Coursera
During-Sale Skills
Develop the skills needed to guide prospects through the sales process effectively.
Product Knowledge
Mastering your product's value proposition
Salesforce Trailhead
Objection Handling
Addressing customer concerns confidently
HubSpot Academy
Storytelling
Making pitches memorable with narratives
HubSpot Academy
Negotiation
Securing win-win terms
Coursera
Closing Techniques
Finalizing deals effectively
HubSpot Academy
Post-Sale Skills
Learn how to manage relationships and systems after the sale is complete.
CRM & Pipeline Management
Tracking leads and interactions
Salesforce Trailhead
OnePageCRM
Time Management
Prioritizing high-impact tasks
Coursera
Emotional Intelligence
Building trust through empathy
Coursera
Bonus Resources
- "Fanatical Prospecting" (Free summaries available online)
- HubSpot CRM (Free tier), LinkedIn Sales Navigator (Free trial)
